Cold email reply rates jump 58% with A-grade emails

Cold email reply rates jump 58% with A-grade emails

8h ago

Lavender Blog Gtm_strategy New

The Gist

A-grade cold emails see a 58% lift in reply rates
Only 6.1% of emails to finance earn an A grade
A emails to finance see a 79% lift, the highest of any persona

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Cold email performance hinges on clarity and relevance, especially with ops and finance personas.

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