TIME's sales team uses AI for coordination but keeps humans selling

TIME's sales team uses AI for coordination but keeps humans selling

Yesterday
AdExchanger AI SprinklerAS Frontier Ai

The Gist

  • AI handles sales coordination at TIME magazine
  • Human sellers remain central to closing deals
  • Hybrid model maintains personal touch in media sales

RevBots.ai View:

The media giant's selective AI adoption shows where automation creates value without undermining relationship selling.

Full Story: AdExchanger →