B2B SaaS sales cycles balloon to 84 days as stakeholder complexity spikes
The Gist
- Median B2B SaaS sales cycle now 84 days, up 22% since 2022
- 6-7 stakeholders now involved per deal vs single champion in past
- Security reviews add weeks even when buyers are ready to sign
- 75% of delay comes from chasing wrong people, not negotiations
RevBots.ai View:
Revenue teams stuck in AI Sprinkler stage waste cycles on manual stakeholder mapping when they should be using AI to predict buying committees and automate security paperwork.
Full Story:
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